Pendant and Chain is a jewelry brand name and identity I came up with. Twisting a common phrase into a modern brand name was the first step in this process. The logo was developed next with modern san serif type and an illustrated pendant icon with a gradient center. Shades of periwinkle invoke progressiveness and sophistication and is a color found in nature from gems to flowers.
Logo design and business card design
Example of logo design on signage
Brochure cover design
Brochure page layout design
